Case Study
The Gadget Lite has a tech background, and the tech niche is one of the hardest to rank in search engine results pages (SERPs). The Tech Niche KD is one of the highest at 92 right now, but we accepted that as a challenge.
One goal they wanted Know your Site to help them achieve was improving their organic search traffic through search engine optimization. With plenty of big-name competition targeting the same set of keywords, they’d need a rock-solid content marketing strategy to get to the front page of Google.
5 Million Impression 
in 5 months
in 5 monthsThis Google Search Console stats represent the Organic click and total no of impression the site achieved in over the 5 months. It also achieved:
- A 677% increase in front page keywords
- A 7,485% overall increase in overall keyword rankings
- The value of organic search traffic went to $7,641 a month
See how The Gadget Lite runs their Campaign
Our SEO Content Strategy for Client
The Know Your Site began by conducting a full audit of Gadget Lite website content, which then produced a report summarising the results of its keyword research and competition analysis. We suggested a content marketing approach that focuses on high-volume, high-cost-per-click keywords, and then we created an editorial calendar with catchy headlines and engaging content ideas.